E-commerce2022

E-commerce Growth Platform

Headless commerce rebuild for a DTC brand — custom Next.js storefront, Shopify inventory sync, Stripe checkout, and conversion-optimized product pages.

Next.jsStripeShopify APITailwind

1/2

Context

Challenge & solution

The challenge

Legacy Shopify theme limited customization; checkout abandonment was high and page speed scores were below 70.

The solution

Headless architecture with Next.js ISR, Shopify Storefront API, custom Stripe Elements checkout, and A/B-tested product page layouts.

Results

Key outcomes

Measurable impact delivered through this engagement.

34% lift in conversion rate post-launch

Lighthouse performance score 95+

Real-time inventory sync across channels

Checkout completion improved by 22%

Scope

What was delivered

End-to-end deliverables included in this project.

Technical architecture & system design

Full-stack application development

Database schema & API design

Automated testing & CI/CD pipeline

Deployment & monitoring setup

Documentation & knowledge transfer

Stack

Technologies used

Next.js

Stripe

Shopify API

Tailwind CSS

Vercel

Sanity CMS

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